Overview
Triago was founded in 1992 in Paris, making it one of the pioneering independent placement agents in the European market. The firm was established by Antoine Dréan, who built Triago into a recognized name in both primary private equity fundraising and secondary market advisory.
Over more than three decades, Triago has raised tens of billions of dollars in capital commitments and advised on numerous secondary transactions. The firm operates from offices in Paris and New York, providing coverage across European and North American markets.
Triago’s team of approximately 20 to 30 professionals brings a combination of fundraising expertise, secondary market knowledge, and cross-border advisory capabilities. The firm’s French heritage gives it a distinctive position in the market, with deep relationships in the French and broader Continental European institutional investor community.
The firm has been a consistent voice in the private equity industry, publishing market commentary and research on fundraising trends, secondary market pricing, and LP allocation patterns. Triago’s visibility at industry conferences and in trade publications has contributed to its brand recognition across the global alternatives market.
Strategy Focus
Triago operates across two primary business lines: primary fundraising (placement agency) and secondary advisory. This dual focus gives the firm a comprehensive perspective on the private markets that pure-play primary agents may lack.
On the primary side, Triago places capital across private equity (buyout, growth, and venture), real estate, private credit, and infrastructure. The firm works with GPs across a range of fund sizes, with capabilities spanning mid-market vehicles to larger institutional funds. They have experience with both established managers and newer teams, and their European heritage makes them a natural fit for Continental European GPs.
The secondary advisory business is a key differentiator. Triago adv
Frequently Asked Questions
What is Triago best known for?
Triago is well known for its expertise in both primary fundraising and secondary market transactions. The firm was an early mover in the private equity secondaries market and has built significant capabilities in advising on LP portfolio sales, GP-led transactions, and direct secondaries. Their dual focus on primary placement and secondaries gives them a broad view of the private markets ecosystem.
Does Triago focus on European GPs?
Triago has strong European roots with its Paris headquarters, but the firm works with GPs globally. Their New York office provides North American coverage, and the firm has placed capital for managers across Europe, North America, and other regions. Their cross-border expertise is particularly valuable for European GPs seeking North American capital and vice versa.
What are Triago's placement fees?
Placement agent fees typically range from 1.5-2.5% success fee plus retainer. Contact Triago directly for current terms. For secondary advisory mandates, fee structures may differ from primary placement fees and are typically structured based on transaction size and complexity.
