Email marketing

B2B email marketing that
fills your pipeline

Cut through the noise with email campaigns that engage,
nurture, and convert—bringing your B2B brand closer to decision-makers.

Speak with an expert

Nurture leads & close
deals with precision

Email isn’t just communication—it’s your B2B
growth engine. Our B2B email marketing experts
craft personalized, data-driven campaigns that
boost engagement, build trust, and deliver measurable
results for your target audience.

200%
Increase in
email open rates
150%
Boost in click-
through rates
90%
Growth in email-
driven MQLs
What you can expect
Strategic email campaigns

We design, write, and optimize emails to connect with your B2B audience and drive conversions.

List segmentation & personalization

We target the right prospects with tailored messaging for maximum impact and relevance.

Campaign management

We handle scheduling, A/B testing, and delivery to ensure consistent, high-performing campaigns.

Full-service email marketing

From drip sequences to automation, we elevate your email strategy for lead nurturing and sales.

What you can get
Email marketing services
Strategy & Planning
Campaign Calendar
Sales Email Sequences
Newsletters
Lead Nurturing Drips
Customer Reactivation Campaigns
Thought Leadership Emails
Email Template Design
Website & Landing Page Tie-Ins
Promotional Emails
Performance Reporting
SEO
Audience Segmentation Analysis
Email List Building & Cleanup
Automation Setup & Optimization
Conversion Tracking & Analytics
Metrics we can impact
Increased email open rates
Higher click-through rates
More email-driven MQLs
Improved lead-to-sale conversions
Customer quotes
See what our clients have to say
Mike Williams
VP Commercial Operations, Covanta
“PipelineRoad, within a matter of months, has absorbed –and created –70% of our top-of-funnel leads we have today. They are the core of our revenue operations, and go-to-market strategy. Their team was integrated on day 1, and will be for the years to come.”
Gagan Sood
CTO, Reworld
"The impact of PipelineRoad on Reworld's lead generation success has been truly exceptional. We witnessed remarkable results, with over $12 million in pipeline created and more than 600 highly qualified MQLs generated within a short span of time. Their strategic insights and actionable data have been instrumental in driving our revenue growth.”
Marc Perkins
CTO & Product, Caplight
"We needed a partner who understood our target audience and could help us cut through the noise in the market. PipelineRoad provided the expertise and guidance we needed to stand out and attract the right investors.”
Knowledge Center
B2B content & email marketing
topics to explore
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The power of a persona-driven content strategy in B2B marketing
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7 ways to distribute your B2B SaaS customer testimonials
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Download our free ABM checklists
Get a bundle that includes our ABM-related checklists:
Pre- and post-event campaign
List building & lead generation
Outbound outreach & follow-up
Ready to amplify your B2B email strategy?
Connect with an email expert to explore how targeted campaigns
can deliver real impact for your business.
Speak with an expert
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